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Learn how social media can boost your business

Cathy O’Neal, communications director for Levitt Pavilion in Arlington, Texas, an outdoor concert venue that presents more than 50 free concerts a year, wants to know what you are doing on Sunday, Aug. 9. Join her as she presents Social Media Bootcamp at the NCRA Connect Virtual 2020 and learn how you can use social media to help grow your business and expand your presence in the marketplace. Watch her video here to learn about what she plans to share. 

NCRA Connect 2020 is the Association’s first-ever virtual conference, with live events happening Aug. 7-9. Participants will have access to a variety of informative and interesting educational sessions, a dynamic keynote presentation, and numerous networking opportunities packed with fun, games, and prizes, and much more.

O’Neal’s session, Social Media Bootcamp, offers a fun and enlightening look at how social media can be changed from chore to tool in a firm’s business plan for success. O’Neal holds a journalism degree from the University of Texas at Arlington, where she also serves as an adjunct professor in the Communications Department teaching media writing, public relations management, and public relations case studies.

According to O’Neal, social media can help you gain visibility, reputation, and clients. She will cover the who, what, when, where, and why of social media from the vantage point of a seasoned communications pro who finished 2019 with a 3.2 million Facebook reach! O’Neal will help attendees learn how to weed out the stuff they don’t need, focus on the stuff they do need, analyze real-world examples, and help them walk away from the session with action items they can put in practice immediately to start building the social media presence they want. 

See the complete schedule of sessions including networking opportunities, exhibitor showcases, and the virtual vendor hall at

“As we all start to settle into our new normal, NCRA is excited to bring its annual Conference & Expo to you, wherever your new normal may be. Please join your Board of Directors, colleagues, and friends at NCRA Connect Virtual 2020,” said NCRA President-elect Christine Phipps, RPR, a firm owner from North Palm Beach, Fla.

“This virtual conference is a first for NCRA, and I encourage everyone to pull up a chair, a couch, or whatever your choice of seating may be these days and get ready to enjoy the insights of a dynamic keynote speaker, a variety of educational sessions popping with valuable information to help you grow professionally, and ample networking opportunities,” she added.

If you’ve never had the opportunity to attend an NCRA conference in person, let NCRA Connect 2020 be the perfect first-time opportunity. With low registration fees, no travel or hotel costs, and the ability to access all of the sessions up to 14 days after the event, there’s no reason not to attend.

“NCRA in-person national conventions have been occurring almost every year since the first one was held in 1899. Be a part of history in the making as we turn a new technological chapter in the 121-year evolution of NCRA,” Phipps added.

Full registration includes access to all three days of activities, including all non-CEU activities and 16 CEU sessions of the registrant’s choice. The member cost for full registration is $300 for early access, which ends on July 15, and $325 for regular registration. A half registration package is also available that includes access to all three days for all non-CEU activities and seven CEU sessions of the registrant’s choice. The member cost for half registration is $180 for early access and $200 for regular registration.

For more information about registration and nonmember registration pricing visit the NCRA website. Remember, sessions will be available to view for 14 days after the event, so you won’t have to worry about missing a minute of this virtual experience.