The Florida Public Relations Association named NCRA’s Take Note Campaign first in the public relations division of its annual Image Awards. The Take Note Campaign was launched last August by NCRA to help increase the public’s awareness of the court reporting and captioning profession and to spotlight the fact that there is ample opportunity in the court reporting profession in the coming years.
NCRA’s Take Note Campaign is being handled by the Florida-based public relations firm of BowStern. The firm applied for the award on behalf of NCRA.
The public relations division of FPRA’s Image Awards considers how a program has improved an organization’s image in the community, informed and educated the public about an issue, created a public image for an organization, and successfully worked to inform or influence target markets audiences through the use of the news. The Take Note Campaign placed first in all four areas of the division.
“We at NCRA know that court reporting is a profession worthy of attention,” notes Christina Lewellen, senior director of marketing and communications for NCRA. “However, we’ve made a more concerted effort to garner the public’s attention since last fall and, thanks to the creative minds at BowStern, we’re making a noticeable impact. We are grateful for the recognition this campaign has received, and we look forward to creating even more ripple effects as the Take Note efforts continue.”
More information about the campaign can be found at crTakeNote.com.