A 30-second animated video funded by NCRF and designed and produced by BowStern to support NCRA’s Take Note campaign, was recently awarded a Gold Addy Award by the American Advertising Federation’s Florida chapter. The Addy Awards are part of the largest advertising competition in the United States.
The video is available in two versions for download on crTakeNote.com. In addition to a generic version, a second version of the video allows schools to customize the last frame by inserting their name and location.
The Take Note campaign has garnered a number of awards and recognition since its launch in Aug. 2014. Among the awards:
- Award of Distinction and the Judge’s Award by the Florida Public Relations Association (FPRA) in recognition of its raising the public’s awareness of the court reporting profession on a national level
- First in the public relations division of The Capital Chapter of the FPRA’s annual Image Awards awarded for improving an organization’s image in the community, informing and educating the public about an issue, creating a public image for an organization, and successfully working to inform or influence target markets audiences through the use of the news
- A 2015 Power of A Silver Award by the American Society of Association Executives for providing high school students and their parents and guidance counselors with education about the role of court reporters, as well as career benefits